My last blog post received the largest number of reads of
any post I have to date. That’s right a whopping 144 views. Not impressed? I
understand. I wasn't either until I changed my perspective.
In all honesty, I haven’t written since that post and wasn't
sure that I would. Then I realized the story continues. There is more to share.
My blog and my life is a process not a mere project that I can complete with a
few simple steps. Because life is a
process, I think we can all use insight, challenge, and encouragement along the
way.
So let’s go back to perspective. Although in the overall
mega-blogging world 144 views may be laughable. In my world it’s actually
pretty awesome. I gained an audience with 144 people and shared insight on a
topic that would most likely not happened any time soon except through this
blog.
Then there is the exponential perspective. If each reader of that
particular post would share the ideas found with just two other people then the
message reaches an additional 288 people. If that were to happen just once
more, another 576 people would be impacted for a total of 1,008 people. Sharing at this pace would reach over 9,000 people in just 6 cycles. These numbers may not show on Google Analytics (I’m sure Google still knows),
but that is where I had to get real with myself. I had to know my goals and be
confident in them!
This is what I found: I blog because I truly feel that I
have something to share with others that can be of benefit to their lives and
purposeful to mine. Although money is wonderful and we need it to get by in
this life, it is not my motivation. When I pressure myself to run my blog with
a “business” purpose, I fail! I am not trying to gain the massive influence like
the great bloggers we know today:
Seth Godin,
Jon Acuff, or
Michael Hyatt. I
like small settings and hands on influence. Quite frankly the multitudes scare
me! (Which is actually a realization that I embraced after listening to a Seth Godin
podcast. The idea starts at minute 15:44.) At this stage in life I would rather lead 100 than a 100,000. I am
okay with that.
Now before you judge me and believe that my dreams are too
small remember my exponential perspective from above. My goal is to influence
in such a way that lives are so drastically changed and leaders are produced
who go out and spread the message in exponential form.
You have leaders of the multitudes like I mentioned above
(all of whom I love by the way!) and you have leaders of the few. When I
finally got real with myself, I learned that my strength is helping to change the
world a few people at a time.
What do you need to get real with yourself about today? What
purpose is uniquely yours that you have avoided while trying to live a flashier
one?
Freedom is found in knowing your strengths and weakness and
learning to work accordingly
– Shante Kiefer